MY ADVERTISEMENT FOR MEAN GIRLS SWEDE.
Tuesday, 8 October 2013
Saturday, 5 October 2013
An idea of advertising our swede through social networking sites
How I advertise our upcoming MEAN GIRLS SWEDE through social networking:
Facebook
Twitter:
 |
Promoting the swede: Using this image of Miley Cyrus crying to attract my audience's attention and to persuade my future viewers to watch the SWEDE for Mean Girls. I used twitter and Facebook to advertise this to attract more people into watching the swede. |
Homework
The idea: An idea occurs to someone such as a Writer, Director, Producer, or Actor. For example, in 21 Jump Street Jonah Hill which is a main character called Schmidt has came up with the idea of the movie. In this competitive industry, ideas need to be fresh and marketable. Whether the idea moves forward from this point, and how quickly, depends on who comes up with it.
Development: An idea has to be evaluated before any significant money is spent on developing it into a film. The budget is taken into account at every point of the process.
Preproduction: Once all the ABOVE-THE-LINE people are reasonably happy, the project moves into official preproduction. It is during this stage that any additional above-the-line personnel are hired. As the production start date becomes announced, BELOW-THE-LINE crew are called. More often than not, the Director and at least one A-LIST star are asked to commit during development. As momentum for the project builds, schedules are created and a “realistic” budget is calculated.
Production: Assuming that the story and screenplay are strong and that plenty of time and money have been spent on preproduction, then PRODUCTION should be the easiest and most enjoyable part of the process. It is during this twelve-week period that the words on the page are turned into pictures and sound by a cast and crew of over one hundred skilled, and typically union, employees. Every shot featuring the principal cast is filmed by the FIRST UNIT crew. If additional photography is needed that doesn’t necessarily involve the main cast, such as stunts or elaborate special effects, a SECOND UNIT and/or SPECIAL EFFECTS UNIT is assembled to shoot simultaneously at a different location.
Proproduction: Proproduction is usually considered the period when all of the film is edited. The truth is that during actual production, an Editor has been cutting the DAILIES continually. By the time the shooting schedule ends, the Director will have a nearly complete movie to look at. Some Second Unit and effects work may continue far into the postproduction schedule. The Director and Producers will alter the Editor’s work as they please until they are happy. Location sound is fixed with ADR, SOUND EFFECTS are added, and a music score is married to the completed picture.
Marketing: A publicity campaign is designed for the project during preproduction. Behind-the-scenes footage is coordinated by the Unit Publicist during production, as are any interviews that newspapers, magazines, and television outlets request. Prior to release, a PRESS JUNKET is held at a hotel with the principal players and reporters from around the world.
Release: The red-carpet premiere, a marketing tool in the guise of a party to help sell the movie to the public, is a staple for many films. Journalists from around the world are invited to take pictures and ask questions of the movie stars.
DISTRUBUTION:
Distributors decide to release their movie on one weekend as opposed to another because there is a lot of competition with other movies going on. This is as all they would want is to release their movie on one weekend but if they do that with a variety of other films being released on the same weekend they wouldn't earn much in the box office. Therefore, they would want a weekend that doesn't have much to offer, so new film releases so it has more of a chance of being more successful by earning a lot more in the box office.
MARKETING:
Examples of different types of marketing:
Trailers, bus ads, happy meals, social network websites with ads, successful websites, magazines, sponsors, door hangers, YouTube ads, writing articles (online and offline), billboards, film posters, film website, film previews, social media marketing,.
Exhibition: This is the final stage of film making, it is all about how the audience sees the film.
'The Film Value Chain' follows the order of development to financing to pre-sales to production to sales and licensing to distribution to exploitation.
Audience are able to see a released movie in cinemas first then to DVD, then to pay to view and then finally on television. We can also watch movies online on for example, Netflix or www.letmewatchthis.ch. We can catch up with watching a movie on our Smart phones, iPods, iPads, Kindle Fire HD etc.
Swede of Twilight:
http://www.youtube.com/watch?v=ciIzqWew9Hk
Swede of The Hunger Games:
http://www.youtube.com/watch?v=s_saVp_troA
Friday, 4 October 2013
Today on the oprah winfrey show
Today I am starring on the Oprah Winfrey show to talk about the new film mean girls swede which is coming out soon. stay tuned for more.
Thursday, 3 October 2013
Wednesday, 2 October 2013
Script draft
Mean Girls Script
Cady: Both of my parents are research zoologists
and we've spent the last years in Africa. I had a great life. But then my mom
got offered tenure at Northwestern University. So it was goodbye Africa and
hello high school.
Teacher: I just wanted to
let everyone know that we have a new student joining us. She just moved here
all the way from Africa.
Cady: The first
day of school was a blur. A stressful, surreal blur. I had a lot of
friends in Africa. But so far, none in Evanston.
At lunch.
Regina: OK, you should
just know that we don't do this a lot, so this is, like, a really huge deal. We
wanna invite you to have lunch with us every day for the rest of the week.
In maths class.
Aaron: Hey, do you have a
pencil I can borrow?
Cady’s inner voice: I've
only had one other crush in my life. His name was Nfume, and
we were. It didn't work out. But this one hit me like a big, yellow
school bus. He is so gorgeous and so cute. But there was one problem……
Gretchin: So have you
seen any guys that you think are cute yet?
Cady: Well, there's this
guy in my calculus class...
Gretchin: Who is it?
Cady points out
to Aaron (Shahed)
Gretchin: Oh, no, you
can't like Aaron Samuels.
Gretchin: That's Regina's
ex-boyfriend. They went out for a year. candy looks confused.. Yeah, and
then she was devastated when he broke up with her last summer. I think she
dumped him for Shane Oman. OK, irregardless. Ex-boyfriends are just off-limits
to friends.
Regina seems sweet.
Regina George is nowhere near sweet. She’s fabulous but she’s evil.
Our props for mean girls
Props We Are Using In Mean Girls
The Gossip Book, in which Regina and her friends write horrible comments about the other students in there high school.
Regina's mini skirt.
Mean Girls Storyboard
MEAN GIRLS STORYBOARD
This is our Mean Girls storyboard:
Cast:
Regina George: Jade Abrams
Gretchen Wieners: Nia Reid
Cady Heron: Arbrie Krasniqi
Aaron Samuels: Shaeed
Side Man: Traivon
Today's Lesson
Hi guys
today we are creating a swede, basically a remake on a movie. the film we are making a swede of is Mean girls. Mean girls is a popular film which is set in a school which highlights the popular kids from the unknown kids.
we have created our characters which are;
Jade as Regina (the popular girl)
Arbrie as Cady (the new girl)
Nia as Gretchen (Regina's friend)
Traivon as the sideman (Regina's rebound)
Shaeed as Regina's boyfriend
today we are creating a swede, basically a remake on a movie. the film we are making a swede of is Mean girls. Mean girls is a popular film which is set in a school which highlights the popular kids from the unknown kids.
we have created our characters which are;
Jade as Regina (the popular girl)
Arbrie as Cady (the new girl)
Nia as Gretchen (Regina's friend)
Traivon as the sideman (Regina's rebound)
Shaeed as Regina's boyfriend
Tuesday, 1 October 2013
Production, Distribution, Marketing and Exhibition
PRODUCTION
production means the raw elements for the film are recorded during the film shoot.
when producing a film the production of the film goes through all different stages. An initial story/idea through scriptwriting, casting, shooting, editing and screening.
Script writing in film; A screenplay or script is a written work that is made especially for a film or television programme. In them, the movement, actions, expression, and dialogues of the characters are also narrated
Casting; casting is also known as central casting in the film industry this is the department at a film company in which they choose which character is going to play each part.
Shooting; Film shots are an essential aspect of a movie where angles, transitions and cuts are used to further express emotion, ideas and movement. The term "shot" can refer to two different parts of the filmmaking process.
Editing; The film editor works with the raw footage, selecting shots and combining them into sequences to create a finished motion picture. Film editing is often referred to as the invisible art because when it is well-practiced, the viewer can become so engaged that he or she is not even aware of the editor's work. A film editor must creatively work with the layers of images, story, dialogue, music, pacing, as well as the actors' performances.
Screening; screening basically refers to the showing of a motion picture.
DISTRIBUTION
Distribution basically means, selling the film to companies ready for exhibition.
Techniques of distribution
why do distributors decide to go for a release on one weekend as opposed to another?
MARKETINING
Different types of marketing:
films can be marketed in different ways to different audiences. for instance for young children generally 5-12 the films for their age group are marketed by merchandising for instance toys, teddy bears of the characters, branded cups. for films targeted at young youths they usually contain a main star which will attract the girls/boys but also through trailers and talk shows same with adult films.
EXHIBITION
Audiences can get to see the films in a home cinema, the cinema or either at home on DVD's. There are different ways in which we engage in films today for instance; sex appeal (example, Megan fox or Channing Tatum), famous singers (Rihanna in battlefield) etc.
The Film Value Chain
the film value chain is when businesses receive raw materials as input, and add a value to the raw materials through various processes, and sell finished products to customers.
production means the raw elements for the film are recorded during the film shoot.
when producing a film the production of the film goes through all different stages. An initial story/idea through scriptwriting, casting, shooting, editing and screening.
Script writing in film; A screenplay or script is a written work that is made especially for a film or television programme. In them, the movement, actions, expression, and dialogues of the characters are also narrated
Casting; casting is also known as central casting in the film industry this is the department at a film company in which they choose which character is going to play each part.
Shooting; Film shots are an essential aspect of a movie where angles, transitions and cuts are used to further express emotion, ideas and movement. The term "shot" can refer to two different parts of the filmmaking process.
Editing; The film editor works with the raw footage, selecting shots and combining them into sequences to create a finished motion picture. Film editing is often referred to as the invisible art because when it is well-practiced, the viewer can become so engaged that he or she is not even aware of the editor's work. A film editor must creatively work with the layers of images, story, dialogue, music, pacing, as well as the actors' performances.
Screening; screening basically refers to the showing of a motion picture.
Distribution basically means, selling the film to companies ready for exhibition.
Techniques of distribution
- cinemas (trailers, film posters, standees)
- internet
- television/radio (adverts, trailers, talk shows, behind the scenes documentary shows)
- print (billboards, newspapers, magazines, inserts in books, posters, leaflets)
- merchandising (branded drink cups, toys)
why do distributors decide to go for a release on one weekend as opposed to another?
MARKETINING
Different types of marketing:
- Trailers
- Bus ads
- Happy meals
- Billboards
- Toys
- Posters
- Inserts in magazines ...etc.
films can be marketed in different ways to different audiences. for instance for young children generally 5-12 the films for their age group are marketed by merchandising for instance toys, teddy bears of the characters, branded cups. for films targeted at young youths they usually contain a main star which will attract the girls/boys but also through trailers and talk shows same with adult films.
EXHIBITION
Audiences can get to see the films in a home cinema, the cinema or either at home on DVD's. There are different ways in which we engage in films today for instance; sex appeal (example, Megan fox or Channing Tatum), famous singers (Rihanna in battlefield) etc.
The Film Value Chain
the film value chain is when businesses receive raw materials as input, and add a value to the raw materials through various processes, and sell finished products to customers.
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